INFLUENCE OF WORKPLACE ON RESIDENTIAL LOCATION CHOICE: A STUDY ON NIRALA AND SONADANGA RESIDENTIAL AREAS OF KHULNA CITY, BANGLADESH

The choice of residence households generally involves trade-offs among several factors which offer the household highest possible utility. This paper tried to explore interaction between workplaces and residential locations in terms flows on different workplaces, shortest routes travel costs, frequent modes, vehicle ownerships residents impedance reside desired areas. Two areas have been selected stratified random sampling technique was adopted conduct survey. It observed that people preferred stay near workplace (1-3 km) whereas distance can be more who has private vehicles. About 38% choose their children’s school. Flow is proportionate distance. Employment center closer CBD receives higher flow. Regarding location choice, five dominant identified by principal component analysis. concluded with fact services amenities are distributed unevenly thus decreases live.